Authors: Ben Ruhe
Date Submitted: August 31, 2003
Article Type: Journal

Angela Wu, who owns her own small public relations firm in Taipei, became interested in kites when she was hired by a tourism group to promote a kite event. Fascinated by the sport and appreciating a business link for the future, she immersed herself in kiting to the extent she found herself in Jakarta in 2000 attending the annual festival there.

Angela’s Hong Kong friend Alfred Lee told the Indonesian promoter of the festival, Sari Majid, of Wu’s ambition to promote the sport in Taiwan and Majid, misinterpreting what she heard, announced at the festival that the next big kite event in Asia would be——-a festival in Taiwan. It was announced for September, just two months later.

Wu was stunned. “I was very surprised. I thought it was a joke at first. Then I took it as a challenge. I felt proud. I decided almost immediately I’d hold the festival, as announced.”

PDF Link: Journal Issue